Written by
meshalla-anand
Meshalla Anand

Updated Date

Jan 05, 2023

2 min read

Gone are the days when you needed to buy physical books to learn or enjoy from. Now all you need to do is to enter an eBook or a Podcast name online and voila, you’ve got what you are looking for. With the growing rise of e-readers, the demand for the Text-To-Speech feature is also quite high. In fact, there are 87 million users by the end of 2022 and it is expected to reach 97.1 million users by the end of 2023. The Text-To-Speech feature allows readers to listen to their favorite e-Books while they are cooking, driving, or relaxing outside in a sunny day. Text-To-Speech or Speech-To-Text API can be a wonderful feature for such users, and today, we will discuss how it will impact the E-Publishing Market. It’s a useful feature, and today, we will discuss how it will impact the E-Publishing Market.

Global Trends that Impact the Indian eBook Industry

The global trends suggest that the Indian E-Books revenue has been growing steadily in the last couple of years and is expected to grow by 4.35% by the end of 2022. The number of E-book readers is also expected to grow by 6.2% by the end of 2022, which is quite substantial. E-books continue to sell quite well despite the fact that there are low printing costs and distribution expansion. Not to mention ARPU, or the average revenue per user is around 1.77 US dollars, which would even more as the e-Book adoption rate increases.

The Influence of Localisation in the E-Publishing Market

India is a multi-linguistic country, so the availability of regional language and localized content is essential in the E-Publishing market. Every state of India has its own set of regional languages, support for which can be quite beneficial, but then again, it increases expenses. One could also include various other localized content that can have a significant influence on the E-Publishing market in the long run.

Also Read 7 Key Steps to Get Your Website Localisation Started

How Indian-Language-Trained Text-to-Speech API Can Better Influence Their Industry

As we were just talking about, the importance of regional language and localized content is the key to gaining a strong foothold in the e-Books industry, especially in the long term. Not to mention, Reverie’s Text-To-Speech technology also has Interactive Voice Response (IVR), which can help boost customer engagement and retainment. Reverie has leading speech recognition technology for multiple Indian languages and includes both Hindu Unicode and English input. Their implementation of AI and ML into their Text-To-Speech technology has allowed them to generate sophisticated Text-To-Speech and vice versa.

Other Solutions that Support the E-Publishing Industry

Other solutions, such as personalized content or local digital publisher could also greatly benefit the E-publishing industry. Choosing the right digital publisher that has an influence is essential. Some publishers also like to include Voice-To-Text API, which is especially important for those who also plan to have podcasts. If you would like to know more about the solutions that could benefit you, click here.

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