Helping businesses take the language leap
In the early 2000s, Arvind and his brother, Vivek, realised the potential of mobile phone technology and its promise of proliferation.
They also understood that because the technology came from the west, it would predominantly be in English. This would alienate users who are non-English literates, i.e., local-language users.
How does one address this gap and ensure digital equality for all?
Providing content in local languages on the digital medium would not only ensure the inclusion of local-language users but also would enable businesses to reach a newer, vaster customer base.
The idea of providing multilingual support was far too advanced at that time, and technology needed to play catch-up.
Arvind and Vivek, along with S K Mohanty, who is widely regarded as the Father of Indian Language Computing, founded Reverie Language Technologies in 2009.
Reverie builds technologies that are bridging the language divide in the digital world. Content from apps and portals can be delivered in multiple languages in real-time through Reverie’s Language-as-a-Service (LaaS) cloud platform.
The LaaS platform provides localisation services such as local-language translation, transliteration, input, and search through a set of APIs. It is a plug-and- play concept, which can be integrated into the business infrastructure. It enables people to consume digital content in their preferred language.
Reverie’s LaaS cloud platform serves the consumer Internet space (online retail, e-commerce marketplaces, travel, social media and messaging, vehicles for hire and more), banks and financial services, e-governance, across millions of devices, and so on.