Reverie Empowers MissCallPay's UPI 123Pay with Indian Language Voice Support for Feature Phone Users

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About MissCallPay

MissCallPay innovatively extends Unified Payments Interface (UPI) 123Pay to feature phone users in India, promoting financial inclusion without language barriers.

Challenge

Enabling feature phone users, with limited tech-savviness and language diversity, to access UPI 123Pay without internet or English language proficiency.

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Earlier on, Reverie only had modules for the internet domain. They took the challenge and adapted that to lower bandwidth channels. Without languages, this cannot work. Reverie has...

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Earlier on, Reverie only had modules for the internet domain. They took the challenge and adapted that to lower bandwidth channels. Without languages, this cannot work. Reverie has developed 12 languages which can help us cover a great length and breadth of the country.MissCallPay will support 12 Indian languages, including Hindi, Marathi, Gujarati, Tamil, Telugu, Malayalam, Odia, Kannada, Assamese, English, Bengali, and Punjabi

Mitesh L Thakker

Founder . MissCallPay

Mitesh L Thakker

Founder

.

MissCallPay

Solution

Reverie’s Voice Suite introduced multilingual support in 12 Indian languages, breaking language barriers. This approach bridged the digital divide, empowering users to navigate and utilize UPI 123Pay seamlessly. Quantifiable benefits include a surge in UPI 123Pay adoption among feature phone users, while the unquantifiable advantage lies in enabling financial inclusion for diverse language backgrounds.

Outcome

12

Indian Languages

100

Convenience

100

Customizable

MissCallPay’s multilingual approach spurred significant adoption of UPI 123Pay among feature phone users in India. Bridging language barriers, this approach facilitated financial inclusion, making digital payments accessible to diverse linguistic backgrounds and simplifying the adoption of 123Pay.

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Reverie Language Technologies Limited, a leader in Indian language localisation and user engagement technology solutions for over a decade, is working towards a vision to create Language Equality on the Internet.

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